University of Minnesota
http://twin-cities.umn.edu/
612-625-5000

UMCF 2017 Annual Conference

Building Blocks to Elevate U

June 8, 2017

St. Paul Continuing Education and Conference Center

Registration

To register, you must be a member of the University of Minnesota Communicators Forum. If you are not currently a member, you can join now. Membership is $40 for one year ($20 for full-time students).

Conference Gold Rate

Register by Wednesday, June 1.
Communicators Forum Members: $150

Conference Maroon Rate

Register after June 1.
Communicators Forum Members: $190
(Full-time students: $80; email umcf@umn.edu after registering to request rate adjustment.)

UMCF Members:

Register

Not a Member?

Join UMCF

Cancellation Policy: Conference registration cannot be refunded but can be transferred from one member to another.

About UMCF

The purpose of the University of Minnesota Communicators Forum is to promote excellence in communications and enhance cooperation among communications professionals working at the University.

The Communicators Forum is a nonprofit, volunteer organization with many opportunities to get involved. Because learning and practicing new skills can be challenging, we support volunteers through leadership training and coaching. Members increase their professional skills and their knowledge of the University, providing value back to their units.

Learn more at umcf.umn.edu

Speakers

Keynote Speakers

Jana Shortal

Jana Shortal

Kare 11’s Breaking the News

A full baker’s dozen. That’s how many years Jana has worked as a reporter for KARE 11 news here in Minneapolis — it is also the same amount of time she has spent wondering if she could ever really be that much needed addition to the now defunct Destiny’s Child. But she’s for sure gonna name her first child, Destiny, just to get remotely close to that brand.

Other tidbits. Jana is from a town you’ve never heard of but it’s a 40-minute drive from St. Louis. She once sold her ten-year anniversary gift from KARE 11 to an ex so she could buy a pair of Air Jordan’s. And her dog is named Vivian Ward. And yes, that Vivian Ward. She and Vivian heart Minneapolis so hard they sometimes cry about it when they take their morning poop walk.

Dan Ibarra

Dan Ibarra

Thriving Concern, Founder

Dan Ibarra is the founder and custodian of Thriving Concern. He was born in Wisconsin, the son of an anthropologist and a schoolteacher. He is (in order of expertise) a: graphic designer, printmaker, educator, garbage collector, writer, type designer, and lecturer. From 1999 through 2016 he was the co-founder of Aesthetic Apparatus — a commercial art and printmaking studio that played an integral role in the American poster art revival. One night he slept on Shepard Fairey’s floor. His design work and typography has been recognized by Communication Arts, Creative Review, CMYK, How, Print, STEP, Rolling Stone, Nylon, ReadyMade Magazine, and has been included in numerous design, art, and print anthologies. He has lectured and exhibited internationally.


Session Speakers

Steve Anderson
Steve Anderson
Megan Bell
Megan Bell
Kathryn Grimes
Kathryn Grimes
Kathy Jensen
Kathy Jensen
Mark Kretschmar
Mark Kretschmar
Maggie Mills
Maggie Mills
Jennifer Menken
Jennifer Menken
Erik Moore
Erik Moore
Cassandra Morthera
Cassandra Morthera
Todd Reubold
Todd Reubold
Amy Sitze
Amy Sitze
Shawn Welch
Shawn Welch
Lynne Williams
Lynne Williams

Schedule

7 am Check-in / Breakfast
9 am Welcome & Business
9:15 am Morning Keynote: Jana Shortal
Communications Web/Content Marketing Creative Thinking
10:15 am Gone Into History
Eric Moore & Erin George
Drupal at the U: Resources and Looking Ahead
Kathryn Grimes
Campaign 101: Making the most of the University-wide fundraising effort
Steve Anderson
Augmented Reality as a Communications Tool
Shawn Welch
11:15 am All gain, no pain: philanthropy stories that work
Amy Sitze
Enhance Your SEO Skills
Kathy Jensen
Optimizing Your Marketing Efforts
Lynn Williams
How to Create and Deliver a Superstar Presentation
Todd Reubold
Noon Lunch & Vendor Fair
1:30 pm The Conversation for Action
Mark Kretschmar
Elevate Your Digital Accessibility
Ann Fandrey & Sara Schoen
Social Media Results through Research and Social Takeovers
Megan Bell, Cassandra Morthera & Maggie Mills
Creative Session: Bell Museum Tiny Dioramas
Jennifer Menken
2:30 pm Afternoon Keynote: Dan Ibarra
Destroy Everything You Hold Dear On the Only Path Towards Joy
3:30 pm Maroon & Gold Awards
4:00 pm Member Appreciation Reception

Venue Information

Continuing Education and Conference Center

University of Minnesota
1890 Buford Ave
St Paul, MN 55108

Parking

Parking is available in Lot S104, Lot S108 and the Gortner Ramp

Campus Connector

The Campus Connector provides free shuttle service between campuses.

Interested in becoming a sponsor?

This conference is only made possible by our sponsors/vendors. Every sponsor receives a table for our vendor fair, which is visited by over 200 attendees. Attendees are encouraged to visit all vendor tables by receiving stamps that qualify them for prize drawings during the reception the end of the day.

Gold Sponsor: $500

University departments and non-profits: $250

  • Logo and link to your business under our “Gold” Sponsor section on our website.
  • Table at our Vendor Fair
  • Social media mentions prior to the conference
  • Thank you, logo and website listing in our program
  • Sponsor slide at event
Become a Gold Sponsor

Maroon Sponsor: $250

University departments and non-profits: $125

  • Logo and link to your business under our “Maroon” Sponsor section on our website.
  • Table at our Vendor Fair
  • Thank you and website listing in our program
Become a Maroon Sponsor

Gopher Sponsor: $50

For freelancers

  • Name and link to your business under our “Gopher” Sponsor section on our website.
  • Shared Table at our Vendor Fair
  • Thank you in our program
Become a Gopher Sponsor

Maroon & Gold Awards

The submission period to enter the University of Minnesota 2017 Maroon & Gold Awards for Communications Excellence is from February 1 to February 17 this year. There is no cost to enter. Winners will be announced at the 27th Annual UMCF Conference in June.

Awards Information